eBrandValue Blog

Social Monitoring vs Social Listening: What is the difference?

Social monitoring is capturing what is said about brands on social media, and the daily/weekly/monthly reporting of the distribution of contents that are created in a positive, negative or neutral tone. With this process, it is possible to answer such questions as, what percentage of brand-related online discussions/contents have been positive in tone this week and how much of a change is this from last week?

eBrandValue Marketing Operations
Jul 29, 2019

Social Monitoring vs Social Listening: What is the difference?

To learn more about eBrandValue Platform, and how such metrics influence brand value, contact us using the form below.

eBrandValue Marketing Operations
Social Media Manager

New from eBrandValue

Hardship Conversations in Milk Category

In the milk category "Value and Quality Perception" has been questioned by the consumers due to increase in prices and has resulted in changes in their purchasing behavior.

eBrandValue Marketing Operations
Mai 10, 2022

“National Day” Content in Banking

Consumers challenge brands to celebrate national days and national feelings. These messages contribute to both brands’ awareness and sales activities.

eBrandValue Marketing Operations
Avr 25, 2022

Highest Level of Hardship Conversations in Coffee Category since 2019!

High inflation resulted in increased reaction of Turkish citizens

eBrandValue Marketing Operations
Avr 18, 2022

Meme Stock Investors Are Not Afraid of Putin

Focusing on the top 200 tickers traded in Nasdaq and NYSE (by volume), we see that although the number of meme stock authors has been decreasing, the remaining bunch is proven to be quite sophisticated.

Tolga Akçura
Mar 1, 2022

Highlights of 2021 Non-Alcoholic Beverages

Social Media Highlights of 2021 in the Non-Alcoholic Beverages Market!

eBrandValue proudly presents Social Media Highlights of 2021 in the Non-Alcoholic Beverages Market

eBrandValue Marketing Operations
Jan 14, 2022

eBrandValue Product Updates (Q4 2021)

Check out eBrandValue platform's new and upcoming features taking brand insights to the next level.

eBrandValue Marketing Operations
Déc 14, 2021

Parlons d'eBrandValue.

Parlez-nous un peu de vous, et nous serons heureux de partager avec vous certains résultats éprouvés, utilisés par des marques comptant parmi les plus importantes au monde.