Social monitoring is capturing what is said about brands on social media, and the daily/weekly/monthly reporting of the distribution of contents that are created in a positive, negative or neutral tone. With this process, it is possible to answer such questions as, what percentage of brand-related online discussions/contents have been positive in tone this week and how much of a change is this from last week?
In the milk category "Value and Quality Perception" has been questioned by the consumers due to increase in prices and has resulted in changes in their purchasing behavior.
Consumers challenge brands to celebrate national days and national feelings. These messages contribute to both brands’ awareness and sales activities.
High inflation resulted in increased reaction of Turkish citizens
Focusing on the top 200 tickers traded in Nasdaq and NYSE (by volume), we see that although the number of meme stock authors has been decreasing, the remaining bunch is proven to be quite sophisticated.
eBrandValue proudly presents Social Media Highlights of 2021 in the Non-Alcoholic Beverages Market
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Parlez-nous un peu de vous, et nous serons heureux de partager avec vous certains résultats éprouvés, utilisés par des marques comptant parmi les plus importantes au monde.