eBrandValue Blog | Brand affinity

Brand Switching: Top 3 Reasons Why It Happens And What You Can Do About?

Brand Switching: Top 3 Reasons Why It Happens And What You Can Do About?

If you want to succeed in the business world, then brand switching is an essential concept that you should take seriously. It is widely known that acquiring new customers is generally more expensive than spending to keep your old ones. In other words, if you know how to keep your customers, then you have a higher chance of lowering your cost while maintaining or increasing profits.

eBrandValue Marketing Operations
eBrandValue Marketing Operations
Nov 28, 2019
Top 5 Strategies to Boost the Brand Affinity to Enhance Brand Loyalty

Top 5 Strategies to Boost the Brand Affinity to Enhance Brand Loyalty

As a customer develops brand affinity, the chances that they are going to stick to your brand increases. Thus, there are higher probabilities that they are going to buy products from your brand, even if your competitors are offering exciting deals and discounts.

eBrandValue Marketing Operations
eBrandValue Marketing Operations
Nov 18, 2019
The Difference Between Brand Equity and Brand Affinity

The Difference Between Brand Equity and Brand Affinity

Brand equity is the added value that a brand endows a product. The difference between the value of the brand to the consumer and the value of that product without that branding will provide the brand equity. For example, imagine that you are shopping for a bottle of water.

eBrandValue Marketing Operations
eBrandValue Marketing Operations
Jul 29, 2019
Maintien du public dans le sport: un guide pour les marques

Maintien du public dans le sport: un guide pour les marques

Global brand spend for sports sponsorship is expected to reach $44 billion this year and is projected to only continue growing in the years to come.

eBrandValue Marketing Operations
eBrandValue Marketing Operations
Jul 29, 2019

Parlons d'eBrandValue.

Parlez-nous un peu de vous, et nous serons heureux de partager avec vous certains résultats éprouvés, utilisés par des marques comptant parmi les plus importantes au monde.

Nom complet
Nom de la société
Rôle/titre
Adresse mail
Téléphone

Merci de nous avoir contacté! Nous serons en contact sous peu pour planifier une conversation.