Privacy Policy

By using the eBrandValue™ site, it is acknowledged that you have understood and agreed to the terms outlined in eBrandValue’s Privacy Policy.

This privacy policy sets out how eBrandValue uses and protects any information that you give eBrandValue when you use this website. eBrandValue is committed to ensuring that your privacy is protected. Should we ask you to provide certain information by which you can be identified when using this website, then you can be assured that it will only be used in accordance with this privacy statement. In a similar manner, please use the information shared with you through weekly reports and use of this website only for your personal use. Please send your questions on whether and how to share the obtained information to info@ebrandvalue.com.

eBrandValue may change this policy from time to time by updating this page. You should check this page periodically to ensure that you are happy with any changes. This policy is effective from 25 May, 2018.

 

What we collect

We may collect the following information:

  • clicks
  • preferences, surfing behavior and use information
  • other information relevant to customer surveys and/or offers
  • contact information including email address
  • demographic information such as postcode, preferences and interests

 

What we do with the information we gather

We require this information to understand your needs and provide you with a better service, and in particular for the following reasons:

  • Internal record keeping.
  • We may use the information to improve our products and services.
  • We may periodically send promotional emails about new products, special offers or other information which we think you may find interesting using the email address which you have provided.
  • From time to time, we may also use your information to contact you for market research purposes. We may contact you by email, phone, fax or mail. We may use the information to customise the website according to your interests.

 

Security

We are committed to ensuring that your information is secure. In order to prevent unauthorised access or disclosure we have put in place suitable physical, electronic and managerial procedures to safeguard and secure the information we collect online.

We do not guarantee the confidentiality of any username or password that you submit to us while it is in the process of being transferred to us over the Internet. It is assumed that the user will take precautions to ensure that their data remains private under these circumstances.

Collected data may be stored in servers that are located outside of the EU. eBrandValue will take precautions to ensure that your data remains protected and secure regardless of location.

 

How we use cookies

A cookie is a small file which asks permission to be placed on your computer’s hard drive. Once you agree, the file is added and the cookie helps analyse web traffic or lets you know when you visit a particular site. Cookies allow web applications to respond to you as an individual. The web application can tailor its operations to your needs, likes and dislikes by gathering and remembering information about your preferences. We use traffic log cookies to identify which pages are being used. This helps us analyse data about webpage traffic and improve our website in order to tailor it to customer needs. We only use this information for statistical analysis purposes and then the data is removed from the system. Overall, cookies help us provide you with a better website, by enabling us to monitor which pages you find useful and which you do not. A cookie in no way gives us access to your computer or any information about you, other than the data you choose to share with us. You can choose to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. This may prevent you from taking full advantage of the website.

 

Links to other websites

Our website may contain links to other websites of interest. However, once you have used these links to leave our site, you should note that we do not have any control over that other website. Therefore, we cannot be responsible for the protection and privacy of any information which you provide whilst visiting such sites and such sites are not governed by this privacy statement. You should exercise caution and look at the privacy statement applicable to the website in question.

 

Controlling your personal information

We will not sell, distribute or lease your personal information to third parties unless we have your permission or are required by law to do so. We may use your personal information to send you promotional information about third parties which we think you may find interesting if you tell us that you wish this to happen. If you would like a copy of the information held on you please contact us. If you believe that any information we are holding on you is incorrect or incomplete, please write to or email us as soon as possible, at the above address. We will promptly correct any information found to be incorrect.

 

GDPR & EU Privacy Regulation

 

eBrandValue, in its role as data controller, collects data both from its website and third-party data providers as part of its services. eBrandValue complies with all terms and conditions set by our third-party data providers. eBrandValue does not have ownership interest over any data it receives from these data providers.

This social media data, which may include personal information, is collected only from public sources such as social media sites, forums, blogs, review sites, online publications and other such public sources. eBrandValue only collects data that has been publicly shared by the author. For any public social media data that is shared on these third-party platforms, eBrandValue assumes that the author of that data has understood the privacy policies of that platform and has volunteered to share their data publicly. The purpose of collecting and processing this information is to provide eBrandValue’s services, and the data is not used for any other purpose at any time.

 

This data may include:

  • name
  • username
  • other identifiers
  • gender
  • social media post content in any format
  • profile pictures
  • any content the user has publicly interacted with
  • profession
  • location
  • interests
  • brand preferences
  • other publicly shared information

 

This data may be shared with our customers, within full compliance of regulation, as part of our services as a social media analytics SaaS platform. This data may be retained as long as it remains publicly available and accessible.

eBrandValue will not knowingly collect any personal data from children who are under the age of 16.

 

By writing to us at info@ebrandvalue.com, the user may request:

  • That their data be adjusted or erased.
  • To have their data transferred to a third party.
  • To be provided with a copy of their data, at no charge.
  • To opt out of any communications with eBrandValue.

 

In all of these cases, eBrandValue will comply provided the request is reasonable. The user may at any point withdraw their consent regarding the collection or processing of their data. The speed of eBrandValue’s response may be affected by the complexity of the request.

 

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