COVID-19: "People are afraid to die, but people are most afraid to collapse financially"
Our predictive model to help corporate clients predict when they might begin to operate again is featured in Bloomberg this week! “People are afraid to die, but I think people are most afraid to collapse financially.”
- eBrandValue CEO, Ayşe Akçura.
Ayşe Akçura and Tolga Akçura
Apr 9, 2020
eBrandValue's predictive modeling capabilities were featured in Bloomberg this week!
Based on datasets of global confirmed COVID-19
cases, we were able to build a model that predicts the direction of the
pandemic on a country by country basis and identifies when each country
will hit its peak.
We then used these models
to understand when and how people could start returning to work. We
found that "clients should prepare for the possibility of re-starting
operations 15 to 20 days after a country’s peak."
Select a country or state from list to see up to date graph.
With eBrandValue's attention based algorithm it is possible to examine and evaluate different topics like donation contents, whether these contents bring people closer to the brand and also determine real time gains and losses from competing brands and take action accordingly.
In the milk category "Value and Quality Perception" has been questioned by the consumers due to increase in prices and has resulted in changes in their purchasing behavior.
