eBrandValue Marketing Operations
Nov 28, 2019
Nov 28, 2019
Brand Switching: Top 3 Reasons Why It Happens And What You Can Do About?
If you want to succeed in the business world, then brand switching is an essential concept that you should take seriously. It is widely known that acquiring new customers is generally more expensive than spending to keep your old ones. In other words, if you know how to keep your customers, then you have a higher chance of lowering your cost while maintaining or increasing profits.
Which TV Series Star Had the Highest Mindshare in November?
We've all been hooked on digital TV platforms since they've launched and everybody has their own favourite TV star to follow. During the month of November, Cihangir Ceylan, Beren Saat and Çağatay Ulusoy had the three highest mindshare rankings in the digital TV platforms industry.
eBrandValue Marketing Operations
Nov 28, 2019
Nov 28, 2019
Top 5 Strategies to Boost the Brand Affinity to Enhance Brand Loyalty
As a customer develops brand affinity, the chances that they are going to stick to your brand increases. Thus, there are higher probabilities that they are going to buy products from your brand, even if your competitors are offering exciting deals and discounts.
eBrandValue Marketing Operations
Nov 18, 2019
Nov 18, 2019
Which artists do beer drinkers listen to?
Beer drinking content creators prefer to listen to Reynmen the most. Reynmen is followed by authors who prefer to listen to Müslüm Gürses, Şebnem Ferah, Melek Mosso and Ezhel.
eBrandValue Marketing Operations
Nov 18, 2019
Nov 18, 2019
On which holidays do celebrities and influencers splurge on gifts?
Celebrities and influencers love to share their daily routines on social media. On holidays, their post subjects tend to center on the cost and quality of their gifts. The three most popular days for this sort of content are birthdays, Christmas and International Women's Day.
eBrandValue Marketing Operations
Nov 11, 2019
Nov 11, 2019
Discover the celebrities, the snacks consumers engage the most in social
Amongst the social media authors in the snacks category in Turkey during 2019, the rap artist Ezhel has the highest mention count and engagement rate. Yıldız Tilbe with her eastern-infused ballads and classic pop artist Sezen Aksu are the top contenders.
eBrandValue Marketing Operations
Nov 5, 2019
Nov 5, 2019
What would alcohol social media content creators like to listen while drinking Rakı?
Rakı drinking content creators prefer to listen to Arabesque music the most. Arabesque music is followed by authors who prefer to listen to rock music, Turkish classical music, pop music and folk music.
eBrandValue Marketing Operations
Oct 24, 2019
Oct 24, 2019
The 3 Most Appropriate Ways to Measure Brand Awareness
When confronted with a lot of products of the same nature, consumers are more likely to buy products from brands instead of using unfamiliar ones. Brands get fruitful outcomes with a lot of steps and measures, but the philosophy of achieving this often remains filled in subjectivity and myth.
eBrandValue Marketing Operations
Oct 24, 2019
Oct 24, 2019
Which countries do alcohol social media content creators prefer to visit for holidays?
For the past year, content creators in Turkish Alcohol industry likes to visit Turkish Republic of Northern Cyprus as the most preferred country, together with Italy, America, Greece and France, they are the top 5 preferred countries for their holidays
eBrandValue Marketing Operations
Oct 17, 2019
Oct 17, 2019
3 Strategies to Measure Brand's Mindshare
Mindshare usually determines how well consumers receive a product. It is, therefore, an important factor to both consumers and manufacturers as it affects them both. Consumers tend to go for those that are most talked about. Manufacturers, on the other hand, use that kind of popularity to determine how well their products are performing on the market.
eBrandValue Marketing Operations
Oct 10, 2019
Oct 10, 2019
What is Brand Value, How to Calculate it and Why Needed?
Brand Value Requires an Investment Philosophy. Brand value is simply the sale or replacement value of a brand. This definition may be relevant for investors and for folks who need to include a "goodwill" term in the right hand side of the balance sheet.
Tolga Akçura
Sep 27, 2019
Sep 27, 2019
Rihanna Vs Harry Styles: How Do Celebrity Fandoms Impact Movie Buzz?
We studied two blockbusters: Valerian and the City of a Thousand Planets and Dunkirk, both of which starred singers in prominent acting roles, to see how these celebrities impacted the pre-release movie buzz online.
eBrandValue Marketing Operations
Aug 28, 2019
Aug 28, 2019